Compared as of November 2026
Answer Position vs Profound for a UK B2B team
Profound is an AI marketing platform with software agents. Answer Position is a managed UK service. What each one’s own pages state, and who each suits.
Last checked:
The short answer
Profound is software with an AI Marketer and agents, sold through a free trial and a demo, and it publishes no paid price. Answer Position is a UK managed service that runs the measurement and the evidence work. Choose Profound to run it yourself at scale, and Answer Position to have it done.
Side by side
Ten things a UK B2B team asks first. Each cell says what the page states and links to where.
| Capability |  Managed UK service |  Software, demo led |
|---|---|---|
| How you get it | ||
Software you log into yourself | Answer PositionNot stated. Not statedNot today. The Intelligence platform is in development. | ProfoundYes. Stated on the vendor’s pageA platform with an AI Marketer and agents Source |
A team runs the measurement for you | Answer PositionYes. Stated on the vendor’s pageBuyer questions agreed with you, answers observed and kept | Profound Not stated. Not stated |
A team does the work that changes the answers | Answer PositionYes. Stated on the vendor’s pageEvidence pieces and technical fixes in the monthly programmes | ProfoundNot stated. Not statedNot stated as a service |
| What it tells you | ||
Says what to change | Answer PositionYes. Stated on the vendor’s pageA 90-day plan from an Audit; five actions a month in Monitor | ProfoundYes. Stated on the vendor’s pageSuggestions, and agents that draft content Source |
You choose the prompts or questions | Answer PositionYes. Stated on the vendor’s pageQuestions agreed with you before any answer is collected | ProfoundSome plans. Stated for some plans onlyOn Enterprise; the free Trial uses a recommended set Source |
| Getting started | ||
A free way to start | Answer PositionYes. Stated on the vendor’s pageA free diagnostic, reviewed by a person | ProfoundYes. Stated on the vendor’s pageFree Trial: 50 prompts daily for 7 days Source |
| Fit for UK B2B | ||
States a UK or EMEA B2B technology focus | Answer PositionYes. Stated on the vendor’s pageBuilt for UK and EMEA B2B technology vendors | ProfoundNot stated. Not statedNot stated; the pricing page names no region |
Prices stated in pounds sterling | Answer PositionYes. Stated on the vendor’s pagePounds sterling, excluding VAT | ProfoundNot stated. Not statedNo paid price is published |
| Data and access | ||
API access | Answer PositionNot stated. Not statedNot today | ProfoundSome plans. Stated for some plans onlyOn Enterprise Source |
Single sign-on for larger teams | Answer Position Not stated. Not stated | ProfoundSome plans. Stated for some plans onlyOn Enterprise, with SOC 2 Source |
- Yes
- Some plans
- Not stated
A filled tick means the vendor’s own page states it. A half-filled tick means it states it for some plans only. "Not stated" means the pages we read do not say so; for Answer Position it means we do not offer it today. This is a checklist of stated capabilities, not a rating.
Last checked:
Plans as published
Profound: prices and plans as published in November 2026.
- Trial
- Free. 50 prompts run daily for 7 days on three answer engines; the prompt set cannot be customised.
- Enterprise
- Custom price through a demo. Tailored prompt tracking, up to nine answer engines, SSO, SOC 2.
- Agency Growth
- Mentioned in the FAQ: self-serve, 400 credits a month for each workspace an agency sets up. No price stated.
What its pages state
- Describes itself as an AI marketing platform with an AI Marketer, software agents that research, draft and stage content for your approval. Source
- Lists two plans: a free Trial and an Enterprise plan with a custom price. It publishes no paid price and directs you to a demo. Source
- The Trial runs 50 prompts daily for 7 days on three answer engines (ChatGPT, Gemini and Google AI Overviews). The prompt set is recommended and cannot be customised. Source
- Enterprise names up to nine answer engines: ChatGPT, Perplexity, Google AI Mode, Gemini, DeepSeek, Claude, Google AI Overviews, Exa Search and Muse Spark. Enterprise users can edit, disable or add prompts. Source
- Enterprise lists prompt volumes with CSV and JSON exports and API access, SSO and SAML, SOC 2, and support up to a dedicated specialist. Source
- Its FAQ mentions a self-serve Agency Growth plan with 400 credits a month for each workspace an agency sets up, and states no price for it. Source
- The pricing page does not mention the UK or EMEA. Source
Who each option suits
Answer Position
Managed UK service
We measure where AI assistants name your brand and do the marketing work that changes it.
Suits UK and EMEA B2B technology teams that want the measurement run and the evidence work done by one accountable team.
See what we do: Answer PositionProfound
Software, demo led
An AI marketing platform with software agents, sold through a free trial and a demo.
Suits larger marketing teams that want a platform with software agents, and will go through a demo for a tailored plan.
Read the comparison: Profound
When a rival is the better pick
We are one of the options, so here is where the others fit better.
Choose Profound when
- You want software agents to draft the work. Profound’s pages describe an AI Marketer that rewrites pages and stages drafts for approval. That is a software workflow we do not offer today.
- You need to cover many answer engines at enterprise scale. Its Enterprise plan names up to nine, with tailored prompt tracking, exports and an API.
- Security review is a gate. Its pricing page lists SSO, SAML and SOC 2 on Enterprise.
When Answer Position is the better pick
- You want the buyer questions, the observation and the evidence work handled for you. We run the measurement and the programme as a managed UK service.
- You want pricing in pounds after one conversation. Our engagements are quoted by scope in pounds sterling, excluding VAT.
- You want it run for you. You do not log into software. We agree the questions, observe the answers and report counts with their base.
How we checked this page
Answer Position is one of the options compared here, so read this page with that in mind. Every statement about a rival comes from that rival’s own public pages, read on the date shown, and is linked below. We left out anything a page does not state. We do not rank the options or give them scores. Vendors change their plans often, so check the linked page before you decide. We re-check this page at least every quarter.
Statements about Answer Position come from our own services and approach pages.
Sources read
Profound, Peec AI and Otterly are trademarks of their respective owners, used here to identify the products compared. Answer Position is not affiliated with or endorsed by them.
Questions buyers ask
Does Profound publish its prices?
Which AI assistants does Profound cover?
Is Profound a tool or an agency?
When would Answer Position suit better than Profound?
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